2 days
This business strategy development program starts with exploring the ambition of the business owner or CEO, their vision for what the business should become and what success truly looks like. That ambition sets the direction for the program and provides a clear anchor for all strategic decisions.
Designed for business owners, CEOs, managing directors and their senior leadership teams, this two-day workshop creates alignment around direction, priorities and the choices required to move the business forward. Through a structured, highly interactive process, we examine business performance, market dynamics and leadership challenges, then translate insight into clear strategic priorities and practical initiatives.
The emphasis is on making deliberate trade-offs, sharpening focus and building an execution roadmap the leadership team genuinely owns. Participants leave with a shared strategic direction, clear priorities, defined accountability and a practical plan to turn ambition into action.
Business owners, managing directors and their management teams, ELTs and boards.
Strategy development tools and models.
Specific materials and pre-work as agreed with the client.
Martijn Laguna is an accomplished management consultant and executive leadership coach with more than a decade of experience supporting organisations, senior leaders and teams in strategy development, implementation and navigating organisational complexity.
As a leadership partner, he is deeply committed to empowering managers and teams at all levels to lead through change, build capability, move confidently through growth and transformation cycles and deliver sustained organisational outcomes.
Martijn has extensive experience facilitating team development programs, culture initiatives and leadership offsites that strengthen trust, communication and collaboration. His work focuses on aligning teams around shared purpose, improving cohesion and enabling meaningful and sustainable behavioural change.
Before transitioning into consultancy, mentoring and leadership coaching, Martijn built a successful 25-year corporate career. He led established businesses to significant growth and profitability and has a proven track record in building new venture both organically and through acquisition.
As a senior executive, Martijn has worked across large publicly listed multinationals, privately held organisations, technology start-ups, SMEs and not-for-profit organisations in Australia, the APAC region and Europe. He currently serves as a non-executive director (NED) of the International Coaching Federation (ICF) Australasia.
His experience spans a wide range of industries including technology, publishing, information services and media, software (SaaS), professional services, education and training, compliance and risk management, insurance, community services and personal (disability) care and government.
Martijn holds a degree in Economics and Business Administration from the University of Amsterdam, is a Graduate of the Australian Institute of Company Directors (GAICD), an ICF-credentialed coach (ACC), and a specialised ADHD coach.
Martijn Laguna is an accomplished management consultant and executive leadership coach with more than a decade of experience supporting organisations, senior leaders and teams in strategy development, implementation and navigating organisational complexity.
As a leadership partner, he is deeply committed to empowering managers and teams at all levels to lead through change, build capability, move confidently through growth and transformation cycles and deliver sustained organisational outcomes.
Martijn has extensive experience facilitating team development programs, culture initiatives and leadership offsites that strengthen trust, communication and collaboration. His work focuses on aligning teams around shared purpose, improving cohesion and enabling meaningful and sustainable behavioural change.
Before transitioning into consultancy, mentoring and leadership coaching, Martijn built a successful 25-year corporate career. He led established businesses to significant growth and profitability and has a proven track record in building new venture both organically and through acquisition.
As a senior executive, Martijn has worked across large publicly listed multinationals, privately held organisations, technology start-ups, SMEs and not-for-profit organisations in Australia, the APAC region and Europe. He currently serves as a non-executive director (NED) of the International Coaching Federation (ICF) Australasia.
His experience spans a wide range of industries including technology, publishing, information services and media, software (SaaS), professional services, education and training, compliance and risk management, insurance, community services and personal (disability) care and government.
Martijn holds a degree in Economics and Business Administration from the University of Amsterdam, is a Graduate of the Australian Institute of Company Directors (GAICD), an ICF-credentialed coach (ACC), and a specialised ADHD coach.
Martijn Laguna is an accomplished management consultant and executive leadership coach with more than a decade of experience supporting organisations, senior leaders and teams in strategy development, implementation and navigating organisational complexity.
As a leadership partner, he is deeply committed to empowering managers and teams at all levels to lead through change, build capability, move confidently through growth and transformation cycles and deliver sustained organisational outcomes.
Martijn has extensive experience facilitating team development programs, culture initiatives and leadership offsites that strengthen trust, communication and collaboration. His work focuses on aligning teams around shared purpose, improving cohesion and enabling meaningful and sustainable behavioural change.
Before transitioning into consultancy, mentoring and leadership coaching, Martijn built a successful 25-year corporate career. He led established businesses to significant growth and profitability and has a proven track record in building new venture both organically and through acquisition.
As a senior executive, Martijn has worked across large publicly listed multinationals, privately held organisations, technology start-ups, SMEs and not-for-profit organisations in Australia, the APAC region and Europe. He currently serves as a non-executive director (NED) of the International Coaching Federation (ICF) Australasia.
His experience spans a wide range of industries including technology, publishing, information services and media, software (SaaS), professional services, education and training, compliance and risk management, insurance, community services and personal (disability) care and government.
Martijn holds a degree in Economics and Business Administration from the University of Amsterdam, is a Graduate of the Australian Institute of Company Directors (GAICD), an ICF-credentialed coach (ACC), and a specialised ADHD coach.
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