- Ask a Question
- Bookmark
- Share
- prev
- next
2 days | Max. 20 Participants
Workshop Outcomes
- Develop a comprehensive digital marketing strategy that encompasses all major digital marketing channels.
- Gain an understanding of the latest trends and emerging technologies in the digital marketing landscape.
- Learn how to measure the success of your digital marketing efforts and make data-driven decisions to optimise your strategy.
- Acquire the knowledge and tools necessary to create engaging content, build a social media community, run effective ad campaigns, and leverage partnerships with other businesses to increase sales.
Topics Covered
- SEO (Search Engine Optimisation)
- Google Ads
- Social Media Marketing (Paid and Organic)
- Email Marketing
- Content Marketing
- Affiliate Marketing
- Reporting and Optimisation
Location
- Willing to work remote
- Willing to work interstate
- Willing to work internationally
How can this workshop be delivered?
- Face to face
Overview
In this course, we will cover how to create a comprehensive digital marketing strategy that encompasses all major digital marketing channels. We will begin with an overview of the digital marketing landscape, including the latest trends and emerging technologies. Then, we will delve into each of the major digital marketing channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and affiliate marketing.
Throughout the course, we will also cover how to measure the success of your digital marketing efforts and how to make data-driven decisions to optimise your strategy. By the end of this course, you will have the knowledge and tools to create a comprehensive digital marketing strategy that drives results for your business.
Workshop Outcomes
- Develop a comprehensive digital marketing strategy that encompasses all major digital marketing channels.
- Gain an understanding of the latest trends and emerging technologies in the digital marketing landscape.
- Learn how to measure the success of your digital marketing efforts and make data-driven decisions to optimise your strategy.
- Acquire the knowledge and tools necessary to create engaging content, build a social media community, run effective ad campaigns, and leverage partnerships with other businesses to increase sales.
Topics Covered
- SEO (Search Engine Optimisation)
- Google Ads
- Social Media Marketing (Paid and Organic)
- Email Marketing
- Content Marketing
- Affiliate Marketing
- Reporting and Optimisation
Who is this workshop for
This Digital Marketing Strategy Workshop is ideal for anyone looking to enhance their digital marketing skills and create a comprehensive strategy for their business. It is suitable for business owners, marketing professionals, digital marketing managers, entrepreneurs, and anyone else who wants to learn about the latest trends and best practices in digital marketing.
Handouts/materials provided
Slides, Templates and a Workbook
What to bring
Laptop and phone
Facilitator
About the facilitator
Jordan is an educator, speaker and consultant with over 10 years experience working with some of the world’s biggest brands, including Spotify, Playstation, Sony Music, DHL, AfterPay and Scoot Airlines.
After working in the field helping brands understand the world of digital, she quickly realised her love for educating - and became an Instructor for General Assembly, the World's leading tech and digital skills provider, teaching over 300 workshops and courses leading to becoming a Distinguished Member of Faculty. Since then, she’s become a globally in-demand trainer - teaching students looking to build their careers, lecturing at universities, training in-house teams and working with some of the biggest brands in the world.
Jordan is known for her up to date resources derived from still being a working professional in the industry, real-life case studies and most of all - her incredibly engaging teaching style that results in not just new skills, but attendees thoroughly enjoying their time learning. Workshops are frequently filled with practical activities, thought-provoking conversations and a huge amount of actionable takeaways (and of course, lots of snacks too).
Key Expertise
- Digital Marketing
- Marketing Strategy
- Branding and Communication
- Personal Branding
- Social Media
- Communications Strategy
- Creativity
- UX / CX
- Content Marketing
- Email Marketing
Industry Focus
- B2B
- E-Commerce
- Startups / Small Business
- NFPs/Charities
- Government
- Mining
- Professional Services
- Sporting Groups
Based in:
About the facilitator
Jordan is an educator, speaker and consultant with over 10 years experience working with some of the world’s biggest brands, including Spotify, Playstation, Sony Music, DHL, AfterPay and Scoot Airlines.
After working in the field helping brands understand the world of digital, she quickly realised her love for educating - and became an Instructor for General Assembly, the World's leading tech and digital skills provider, teaching over 300 workshops and courses leading to becoming a Distinguished Member of Faculty. Since then, she’s become a globally in-demand trainer - teaching students looking to build their careers, lecturing at universities, training in-house teams and working with some of the biggest brands in the world.
Jordan is known for her up to date resources derived from still being a working professional in the industry, real-life case studies and most of all - her incredibly engaging teaching style that results in not just new skills, but attendees thoroughly enjoying their time learning. Workshops are frequently filled with practical activities, thought-provoking conversations and a huge amount of actionable takeaways (and of course, lots of snacks too).
Key Expertise
- Digital Marketing
- Marketing Strategy
- Branding and Communication
- Personal Branding
- Social Media
- Communications Strategy
- Creativity
- UX / CX
- Content Marketing
- Email Marketing
Industry Focus
- B2B
- E-Commerce
- Startups / Small Business
- NFPs/Charities
- Government
- Mining
- Professional Services
- Sporting Groups
Based in:
Contact Us
Can’t find what you need? For more information or a customised solution for your organisation, simply fill out the form below, we will be in touch with you shortly.
Providing choice of leading experts, best training workshops and coaching solutions.Â